June 20, 2017 Morgan Hennessy

Google for Jobs: Artificial Intelligence in Recruiting

Job boards have taken over online recruiting. It is less and less common for a job applicant to seek out a specific company when looking for a new position. For this reason, some companies have been struggling to keep their job applications numbers on the rise.

If you’ve missed Google’s recent addition, you’ve missed out on a huge hiring opportunity.

Google for Jobs

Google for Jobs

Previously, an applicant could type in the job industry and location that would fit their needs and different job boards would pop up on Google.

However, Google for Jobs has now eliminated that crucial one step and has funneled all of the job boards to one place.

Instead of job boards, there may be a sponsored post at the top but it is immediate followed by Google’s own version of a job board – a true disruption for the recruiting industry.

 

Aside from the highlighted 3-4 jobs that appear on the homepage, candidates can click a link and view more.

Google for Jobs

Google for Jobs

How can you be seen on Google for Jobs?

It is unclear exactly what algorithm Google for Jobs is using to choose which jobs appear in their ranking order but it seems that the distribution of job boards is fairly even. Still, it is important to make sure that your company takes advantage of this new opportunity.

It can be difficult for HR managers to stay on top of these technological trends, especially when managing multiple job boards, openings, applicants, interviews, screening processes, etc. An applicant tracking system and talent acquisition software can streamline the hiring process.

Not only will this type of system post the jobs online and track analytics from clicks and applies, it goes a few steps further by allowing hiring managers to search, import, tag, contact and organize candidates.

Once a candidate is chosen, ATS like Pereless also include an onboarding portal which aids companies with digital paperwork, tasks, and communication with the candidates up until the day they officially become an employee.

Google for Jobs

Google for Jobs