2018 will bring a new round of challenges for HR Managers. With technology and the workforce constantly changing, there are some key things to keep in mind when hiring in the new year. This year, Generation Z enters the workforce and companies need to adjust their hiring strategies. Technology has created a global reach which will allow your company to reach more qualified candidates this year.
Technology has globalized the workforce. You can now reach the most qualified candidates, no matter where they are in the world. Global resources are available to help you expand your search beyond geographical borders. There are more options for top talent so it will be harder to attract them specifically to your company.
2. Prepare for Generation Z
A new generation is entering the workforce. According to studies, Gen Z has different values than millennials when searching for employment. Therefore, recruiting strategies have to evolve with the market. Don’t let your company fall to the wayside by just reusing the same job postings from the past 5 years. Generation Z will be looking in different places for applications as well as for different content in the posting.
Due to the ease of online job postings, key candidates are being flooded with options. Why should they choose your company over the others? Adjust your job postings to answer these questions.
3. Adjust Job Descriptions
As mentioned above, job applicants are now faced with more options than ever before. This will give them the ability to be picky. Companies are going to have to shift the positioning of their job description. Applicants in 2018 will be more interested in what a job will give to them than the other way around. Discuss both the job and the company culture in the description – what makes your company different?
4. One Page is Key
It is common for applicants to apply to 150 jobs and only hear back from 5. For this reason, they’re filling out more applications than ever. Candidates have developed a quantity over quality attitude. Shifting to one page applications guarantee that a candidate will complete the entire thing before moving on to the next.
60% of job seekers quit in the middle of filling out online job applications because of their length or complexity.
5. Mobile Optimization
Passive recruiting reaches candidates not actively looking for a job. This means your job posting may reach them when they are casually scrolling through their social media. Following the one-page application model, it is also crucial that applications are mobile friendly. Without 100% mobile responsive jobs, you will lose an entire applicant stream to competition.
9 out of 10 job seekers say they’re likely to use a mobile device during their job search.